Cause Marketing Masters Series

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Cause Marketing Masters Series

Now you can learn from the world’s cause marketing masters without leaving your desk.

Each month Cause Marketing Forum Teleclasses bring the sharpest players in business/nonprofit partnering into your office to share valuable advice that will help you do well by doing good.

Click here to view the schedule.

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WEBINAR 11/15: Cause Marketing on Facebook: Truths, Tips and Trends from Pioneers
(3BL Media / theCSRfeed) November 9, 2011 - As the 800-pound gorilla of social media, companies and nonprofit organizations have flocked to Facebook to engage consumers with mixed success. The specialized area of corporate-nonprofit partnerships (or cause marketing) is no exception.   On November 15 via an exclusive...
Nov 9, 2011 12:30 PM ET
Carol Cone Leads October Cause Marketing Masters Webinar
(3BL Media / theCSRfeed) October 10, 2011 - Carol Cone will lead CMF’s monthly Cause Marketing Masters Webinar on October 20 at 1:30pm EDT, sharing her latest thoughts on building a purpose-driven business and exploring the critical and evolving relationship between...
Oct 10, 2011 11:59 PM ET
August Cause Marketing Teleconference: Mission and Marketing: Reflections on the Balancing Act
(3BL Media / theCSRfeed) August 10, 2011 - Corporate alliances can provide nonprofits with tremendous financial, in-kind and skills-based resources, but often businesses come to the table offering support that doesn't jibe with an organization's mission.   This presents nonprofits with the conundrum of either turning down support, succumbing to mission creep or compromising.  ...
Aug 10, 2011 11:59 PM ET
July Cause Marketing Teleconference: Why The Best Hope for Business is the Business of Hope
(3BL Media / theCSRfeed) June 28, 2011 - As we step into the second decade of this century, it is reasonable to ask: "Are current corporate social responsibility and cause marketing efforts sufficient to meet the scale of needs in the world, especially given the stature and role that corporations play in society?" In his new book "We First", author Simon Mainwaring answers with a...
Jun 28, 2011 11:59 PM ET
June Cause Marketing Teleconference: Leveraging music and celebrity to fight teen homelessness
(3BL Media / theCSRfeed) June 10, 2011 - Since Virgin Mobile adopted teen homelessness as its signature cause marketing effort in 2007, it has endeavored to integrate its prosocial initiative with its music and youth-oriented marketing.   Along the way, it has discovered that its dedication to fighting youth homelessness has helped it build stronger relationships with the artists it sponsors...
Jun 10, 2011 2:15 PM ET

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