The Fair Trade Difference

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The Fair Trade Difference

Fair Trade Certified works unlike any other ethical label by enabling direct economic benefit for farmers, workers, and fishermen. It’s simple: each time you buy something that's Fair Trade Certified, you help drive additional money—called Community Development Funds—back to the people who worked hard to make that product according to rigorous Fair Trade standards. This unique piece of our model is designed to close the gap between you and the people behind your products—to empower us all to make a shared investment in the communities that provide for us, reverse the damaging effects of poverty and injustice, and turn every shopping trip into an opportunity to make an immediate and lasting difference in the world. That’s the Fair Trade Difference.

Content from this campaign

A Look Into Fair Trade
Fair Trade Certified works unlike any other ethical label by enabling direct economic benefit for farmers, workers, and fishermen. It’s simple: each time you buy something that's Fair Trade Certified, you help drive additional money—called Community Development Funds—back to the people who worked hard to make that product...
Oct 26, 2017 7:30 PM ET
The Power of She: The Fair Trade Difference
Most of the people who make Athleta clothes are women. Which is kind of fitting (pardon the pun) when you think about it. It’s also what drove us, back in January, to partner with Fair Trade USA to create more than 40 Fair Trade Certified styles. Because our mission is to empower women and girls to achieve their limitless...
Oct 25, 2017 9:00 AM ET
14 Easy Ways You Can Fair Trade Your Daily Routine, From Start to Finish
Every day, we make choices. We choose what to wear to work, what to eat for breakfast, and which blanket to curl up under at night. Each one of these decisions has the power to improve the world when you choose items with the Fair Trade Certified seal. That's because every time you do, it sends money directly back to the farmers, workers, or fishermen who produced that item for you, which they...
Oct 23, 2017 9:00 AM ET
In Their Words: an Open Letter From Family-Owned Farm Wholesum Harvest
Last month I had the opportunity to interview farm workers at Wholesum Harvest’s Fair Trade Certified™ tomato farm in Amado, Arizona.  I’ve spoken with many farm workers during my three years at Fair Trade USA, but this assignment had me nervous. Wholesum Amado represents a new frontier for Fair Trade. Last year, it...
Oct 19, 2017 10:00 AM ET
What Fair Trade Actually Means—and 4 Products You Can Feel Good About Buying
What do Patagonia, Keurig, and Costco have in common? At first glance, not a lot. One brand makes activewear, one sells coffee, and another sells… well, just about everything in between. But they have one important similarity you may not know about: They all sell fair trade products ranging from tea and coffee to apparel, body care, and home goods. And that phrase signifies a lot...
Oct 17, 2017 9:00 AM ET

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