Cox Enterprises Amplifies The Trust for Public Land’s Mission to Create Parks and Protect Land for People
Cox provides $500,000 of in-kind media visibility to create environmental awareness
ATLANTA, April 5, 2017 /3BL Media/ – Cox Enterprises will provide $500,000 of in-kind public service announcements (PSAs) to amplify The Trust for Public Land’s (TPL) mission to create parks and protect land for people, ensuring healthy, livable communities for generations to come.
“We are always thrilled to partner with The Trust for Public Land as it continues to create the opportunity for individuals to enjoy outdoor spaces and connect with nature,” said Cox Enterprises Senior Vice President of Corporate Communications and Administrative Services Bob Jimenez. “Cox’s media properties offer TPL a platform to generate national awareness for its sustainability and conservation efforts.”
Cox’s contribution will include PSAs across the company’s various digital media platforms, including broadcast segments on Cox Media Group and Cox Communications. Banner ads will also be placed on Cox’s consumer websites such as Autotrader and Kelley Blue Book.
“Partnering with Cox Enterprises on the Cox Conserves Heroes program has been a terrific way to recognize people who are working to protect their local environment and improve their communities,” said Will Rogers, President of The Trust for Public Land. “The Cox team wisely understands that local leadership is important and we thank them for providing the leadership at a national level to help communities across the nation.”
This contribution builds upon Cox Enterprises’ national environmental partnership with The Trust for Public Land, which began in 2008 and resulted in the creation of the Cox Conserves Heroes program. Cox Conserves Heroes takes place in eight states and has honored nearly 200 environmental volunteers who are creating or preserving outdoor spaces. The program has donated nearly $800,000 to local environmental nonprofits on behalf of the finalists.
The partnership is part of the company’s national Cox Conserves sustainability program that is celebrating its 10th anniversary.
About The Trust for Public Land:
The Trust for Public Land creates parks and protects land for people, ensuring healthy, livable communities for generations to come. Millions of people live near a Trust for Public Land park, garden, or natural area, and millions more visit these sites every year. To support The Trust for Public Land and share why nature matters to you, visit www.tpl.org.
About Cox Conserves:
Launched in 2007 by Chairman Jim Kennedy, Cox Conserves is Cox Enterprises' national sustainability program. Cox Conserves focuses on reducing waste and energy consumption, as well as conserving water. The program engages each of the company's major subsidiaries (Cox Communications, Cox Automotive and Cox Media Group) and encourages Cox Enterprises' 60,000 employees and their families to engage in eco-friendly practices.
The company's sustainability goals are to send zero waste to landfill by 2024 and become carbon and water neutral by 2044. The company also presents the Cox Conserves Sustainability Survey, a nationwide survey that examines sustainability opportunities and challenges for small and medium-sized businesses.
