Environment Scores Big Win With Zero-Waste Legacy Project at Super Bowl LII

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Environment Scores Big Win With Zero-Waste Legacy Project at Super Bowl LII

NFL, PepsiCo and U.S. Bank Stadium Partners including Aramark, SMG and Minnesota Sports Facilities Authority Hit Ambitious Waste Diversion Target

Thursday, February 22, 2018 - 2:15pm

CAMPAIGN: Environmental Sustainability

CONTENT: Multimedia with summary

The NFL, in partnership with PepsiCo, Aramark, U.S. Bank Stadium, SMG and the Minnesota Sports Facilities Authority, scored a zero-waste legacy project at Super Bowl LII, with 91 percent[1] of all trash generated on gameday from 67,612 fans responsibly recovered through composting, recycling and reuse. The landmark project marks the highest diversion rate achieved at U.S. Bank Stadium and at any previous Super Bowl, and aims to serve as the benchmark for future large-scale events.

The results are in following the big game: nearly 63 tons of the 69 tons of gameday waste were recovered through recycling or donation for reuse (62 percent) and composting (29 percent). Recovering waste through composting and recycling reduces waste disposal costs and provides several environmental benefits including reduction of landfill use and reduction of the greenhouse gas generated by the landfill process, gasses which contribute significantly to global warming.

“The zero-waste legacy project is a testament to teamwork, with multiple partners coming together to achieve an ambitious environmental goal,” said Director of the NFL’s Environmental Program JACK GROH. “The NFL is proud that this program was not only successful at Super Bowl LII, but will also serve as a permanent installation at the stadium and leave a lasting impact on the community.”

U.S. Bank Stadium partners, including the Minnesota Sports Facilities Authority, stadium operator SMG, and Aramark, kicked off the effort to achieve a zero-waste operation in 2017, and were joined by the NFL and PepsiCo in the lead-up to Super Bowl LII.

 

[1] “Zero waste” refers to the productive reuse, recycling or composting of at least 90% of all gameday solid, non-hazardous waste, a commonly recognized zero-waste certification rate.All gameday waste recovery calculations have been provided by NFL & SMG following review of weight tickets from waste hauling scales.

Keywords: Environment | Aramark | NFL | Recycling | Super Bowl LII | Trash | zero-waste

CAMPAIGN: Environmental Sustainability

CONTENT: Multimedia with summary