Mashable: The UN Takes a Bite Out of Social Innovation

Jun 8, 2011 9:00 AM ET

Zachery Sniderman

Mashable’s Zachery Sniderman quotes Abbott’s Katherine Pickus from the UN Social Innovation Summit.

“Corporations can make ‘a long-term sustainable difference by overlaying business practices with causes.’ Non-profits cannot operate solely on good will; they also need business strategies that don’t rely on fundraising and donations. Pickus went on to say that because of their charitable actions, ‘businesses are now finding themselves at tables they weren’t previously invited to,’ including government task forces both nationally and internationally,” Kathy said.

To read the full article, click: http://mashable.com/2011/06/08/un-social-innovation-summit/