Brown-Forman Commits $25,000 to Tornado Relief Efforts

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Brown-Forman Commits $25,000 to Tornado Relief Efforts

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.@brown_forman donates $25,000 to American Red Cross to help U.S. tornado victims #csr #tornadovictims
Wednesday, March 7, 2012 - 8:00pm

CONTENT: Press Release

(3BL Media) Louisville, KY - March 7, 2012 - The National Weather Service survey teams have confirmed 53 tornado touchdowns during the past week, ranging from EF-1 to EF-4, followed by heavy rain and flooding in many areas, causing widespread damage and power outages. Tornado touchdowns were confirmed throughout the Midwest and Southeast. The Governors of Indiana, Illinois, Ohio, Kentucky, Missouri and West Virginia declared a state of emergency for their state or affected counties due to exceptional damage caused by the storm.

In an effort to offer aid to communities across the country that need it most, Brown-Forman has committed a gift of $25,000 to the American Red Cross in support of the storm victims. And because countless Brown-Forman employees have expressed great concern and want to know how they can help, we have established a Brown-Forman online donation site where employee donations will go directly to the American Red Cross helping disaster relief areas in Kentucky, Indiana, Georgia, West Virginia, Alabama, Nebraska, Missouri, Kansas, Tennessee, North Carolina and Illinois.



About Brown-Forman
For 140 years, Brown-Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands, including Jack Daniel's Tennessee Whiskey, Southern Comfort, Finlandia, Jack Daniel's & Cola, Canadian Mist, Korbel, Gentleman Jack, El Jimador, Herradura, Sonoma-Cutrer, Chambord, New Mix, Tuaca, and Woodford Reserve.  Brown-Forman's brands are supported by nearly 3,900 employees and sold in approximately 135 countries worldwide.

For more information about the company, please visit

About The American Red Cross
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies more than 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission.


Phil Lynch
+1 (502) 774-7928
Brown-Forman Corporation