Philanthropy & Cause Initiatives

A Recipe for Effective Hashtag Activism: A Conversation with Susan McPherson, Founder & CEO of McPherson Strategies

In this episode of the Champions for Social Good podcast, Rachel Hutchisson, vice president of Corporate Citizenship and Philanthropy at Blackbaud, speaks with Susan McPherson, founder and CEO of McPherson Strategies, about how organizations can effectively leverage social media activism to advance a cause.

Susan explains the best uses for hashtag campaigns and why social media activism sometimes doesn’t work, and details the steps to creating successful and sustainable social campaigns. Susan also talks about why hashtag activism has been a powerful tool for empowering women and girls. Finally, Susan and Rachel discuss some successful hashtag campaigns led by nonprofits and companies and what made them work so well, and what organizations need to do to successfully engage Gen Z.

Awards, Ratings & Rankings

Computerworld’s 100 Best Places to Work in IT 2018: VMware Ranks #3 Among Large Organizations

The Best Places to Work in IT list is an annual ranking of the top 100 workplace communities for technology professionals by IDG’s Computerworld. This year, we are thrilled to announce that VMware made it into the top 5, coming in at #3 (out of 59) on the Computerworld Best Places to Work in IT 2018 in the large organization category.

Sustainable Development Goals

The Bellona Foundation and Carnival Corporation & plc Sign Agreement to Continue Improving Sustainable Cruise Tourism

The Bellona Foundation and Carnival Corporation & plc, the world’s largest cruise company with nine global cruise line brands, have signed an agreement of cooperation where the parties agree to work together to continue improving environmental and sustainability impact. The newly formed cooperation is based on the two parties’ shared vision of an even more sustainable cruise industry in a future zero emission society.

Research, Reports & Publications

New Report from The Boston Consulting Group and the World Business Council for Sustainable Development Details Business Benefits and Best Practices from Circular Economy Leaders

In a world of finite resources and growing population, the traditional “take-make-dispose” economic model is increasingly unsustainable. As a consequence, companies are feeling pressure from customers, NGOs, regulators, and investors to rethink wasteful linear value chains. The “circular economy” envisions a more regenerative alternative focused on a “refurbish-repair-reuse-recycle” model that has the potential to sustain global growth in the face of increasing resource scarcity.

Social Impact & Volunteering

Deloitte Employees Give Back On Impact Day

Deloitte employees spent a recent Friday out of the office, cleaning, organizing and applying fresh paint to the walls of classrooms and hallways at Covenant Preparatory School as part of their 19th annual Impact Day.

Diversity & Inclusion

American Express Ranks #1 on Fatherly’s List of The 50 Best Places to Work for New Dads

American Express announced today that it has been ranked #1 on the 50 Best Places to Work for New Dads by Fatherly, the leading digital media brand for dads. American Express is one of just 50 companies included on the annual report highlighting the best paternity benefits offered by companies in the United States.

Sustainable Development Goals

We Can’t Afford Simplistic, Binary Thinking When It Comes to Food Production

As head of R&D for a major vegetable seed company, I get to travel around the world to meet with farmers and many other veggie-loving stakeholders from across the food chain. Thanks to events hosted by our seed brands, De Ruiter and Seminis, I’ve had the pleasure of interacting with vegetable suppliers, grocery retailers, restaurateurs, renowned chefs, food writers/bloggers, and other stakeholders. I have also had wonderful opportunities to speak at many culinary or “foodie” events.

Research, Reports & Publications

An International Dialogue With Sappi's Sustainability Leadership

Sappi Limited board member and SETS Committee Chair Valli Moosa and Sappi North America’s Chief Business Sustainability Officer Jennifer Miller exchange thoughts on sustainable forestry.

Responsible Production & Consumption

How Green Is Your Paper? The Answer Isn’t Black or White

For years, people have debated the question of whether paper derived from wood pulp can truly be environmentally friendly. To answer this question, you must consider the sustainability of the source of the wood or other materials used for fiber production, the amount of fiber, water, energy, and other resources used in production, the amount and fate of pollutants generated during the production process, and the potential recyclability or biodegradability of the end product. In short, the entire product life-cycle. Such an assessment clearly lies beyond the ability of the average consumer. But fortunately, the latest version of the Environmental Paper Network’s Paper Calculator makes the job much easier for governmental, NGO, institutional and corporate purchasers.

Supply Chain & the Circular Economy

Three Ways Business Leaders Can Advance Human Rights

Mars alone cannot solve human rights challenges. It takes a team effort. That is why we’re committed to joining with other stakeholders. And, it is why economic investments aren’t the only ones we’re making in Thailand. In keeping with our conviction that what we do today can make the world a better place tomorrow, we are taking steps to understand the relevant human rights issues in our fish supply chain and, where relevant, to play a proactive and collaborative role in addressing them.

Latest Campaigns

Growth Through Sustainability

Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...

Drawdown Georgia

Informed by Project Drawdown, the world’s leading resource for climate solutions, Drawdown Georgia is the first state-centered effort to crowdsolve...

AEG's Commitment to Social Impact and Volunteerism

AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create...

KeyBank's Community Investment

In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...

Opportunity for All

At Trane Technologies, uplifting our communities and workforce is the key to our continued success. We focus on broadening access to education...

Aflac Stories

Get a closer look at the people, products and stories that make Aflac the company we know today.

KeyBank's Community Investment

In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...

First Responder Programming

At Motorola Solutions, our customers are everyday heroes, and our philanthropic arm, the Motorola Solutions Foundation is dedicated to paying it...

Collective Action

Cascale shares updates on its efforts and initiatives geared toward activating its ecosystem to develop and scale solutions that drive collective...

Community Investment

all community engagement efforts (e.g., Teach for All, volunteerism, etc.)