Los Angeles Kings Launch Team Sustainability Program: LA Kings Green

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Los Angeles Kings Launch Team Sustainability Program: LA Kings Green

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.@LAKings Launch #LAKingsGreen to Target Sustainable Initiatives http://bit.ly/2mUzQ4g

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LA Kings Green strives toward improving the sustainable practices of the team and arena through energy saving technology, recycled water use and waste reduction.

The LA Kings aim to provide positive and actionable information illustrated by the graphic that features information on sustainable merchandise, game activations, waste and recycling and getting to and from the game.

Kings Care Foundation is committed to creating opportunities, raising funds and driving awareness for education, recreation, health, animal welfare and sustainability-related causes. Depicted in the infographic are examples of partnerships and service events including beach cleanups, solar panels, Earth Day, etc. during the 2016-17 LA Kings Season.

Friday, March 17, 2017 - 1:05pm

CAMPAIGN: AEG’s Commitment to Sustainable Operations

CONTENT: Multimedia with summary

AEG’s Los Angeles Kings announced LA Kings Green, an umbrella program to encompass the team’s sustainable initiatives. Developed in response to the NHL’s NHL Green and in recognition that environmental issues directly impact hockey, a sport often learned atop of frozen ponds, LA Kings Green aims to bring more awareness to the most critical environmental issues and will continue to drive positive impact through arena operations as well as fan and community engagement.

In collaboration with AEG 1EARTH, AEG’s corporate-wide sustainability program, LA Kings Green addresses a wide-range of sustainability-related topics. The focus of Kings Green is threefold:

  • Arena Operations: Regular upgrades to the facility to improve its efficiency and maintain STAPLES Center’s status as an industry leader in sustainable practices.
  • Fan Engagement: Positive, actionable information learned at STAPLES Center and on the LA Kings website to apply at home.
  • Community Engagement: Practical opportunities for fans to reduce their environmental footprint through community service events.

“We’re always looking for more ways to enhance fan engagement and the game-day experience. STAPLES Center prioritizes environmental sustainability: This is an ISO-14001-certified building, has had array of rooftop solar panels since 2009, was the first US NHL arena to install LED sports lights, and, most recently, Former Vice President Al Gore and other dignitaries helped us celebrate the installation of our new 500-kilowatt Bloom Energy fuel cell, which will further help reduce the arena’s carbon footprint,” said Lee Zeidman, President, STAPLES Center and L.A. LIVE.  “We’re excited to support the LA Kings with the launch of their new sustainability initiative, Kings Green. This program will add significant value to communicating environmental best practices to our guests.”

LA Kings Green is proudly supported by Waste Management. For more information, please visit: www.nhl.com/kings/community/kings-care/green 

CATEGORY: Environment