Namdeb Scores with New Soccer Cup

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Namdeb Scores with New Soccer Cup

NAMIBIA - A new football tournament has been launched, sponsored by Namdeb, to inspire young people in the Namibian town of Lüderitz.
Tim Ekandjo (left) and Namdeb’s Francis Milomo at the launch of the Harders Cup

Tim Ekandjo (left) and Namdeb’s Francis Milomo at the launch of the Harders Cup

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Monday, March 6, 2017 - 8:00am

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March 6, 2017 /3BL Media/ - The company is giving N$100,000 (US$7,400) as a platinum sponsor towards the newly-launched Harders Soccer Cup, named after a species of fish. The other two platinum sponsors are Standard Bank and Tafel Lager.

The tournament was launched on 27 January and will be played on the weekend of 25-26 March at the Lüderitz Soccer Stadium. So far, six teams have signed up to play.

As an incentive, each team will receive a participation fee of N$5,000 (US$373) and the winning team will walk away with a cash prize of N$100,000 (US$7,400), plus a trophy and medals, with the runner-up pocketing N$50,000 (US$3,700).

Francis Milomo, Namdeb’s Internal Communications Manager, said Namdeb was proud to sponsor the soccer cup. The sponsorship, he added, was in line with the company’s corporate social investment strategy of ploughing back into communities affected by its operations.

“Investing towards socio-economic development is the foundation of a strong, empowered and healthy community,” he said. “It is through our belief in the value of sports that, for many years, Namdeb sponsored the popular Elizabeth Bay Cup, which brought many sports teams to Lüderitz from all corners of the //Karas Region to compete against each other in soccer, netball and volleyball.”

Tim Ekandjo, who chairs the Organising Committee, said that the tournament was aimed at igniting belief within the youth of Lüderitz, a harbour town in southern Namibia, and keeping them purposefully engaged, inspired and focused.

He added: “We hope that this tournament will become a feeder platform for locally produced soccer players to national soccer competitions such as the Debmarine Namibia Cup and the Premier League.”

About De Beers
De Beers is a member of the Anglo American plc group. Established in 1888, De Beers is the world’s leading diamond company with expertise in the exploration, mining and marketing of diamonds. Together with its joint venture partners, De Beers employs more than 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with mining operations in Botswana, Canada, Namibia and South Africa. As part of the company’s operating philosophy, the people of De Beers are committed to ‘Building Forever’ by making a lasting contribution to the communities in which they live and work, and transforming natural resources into shared national wealth. For further information about De Beers, visit

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Keywords: Philanthropy & Cause Initiatives | De Beers Group | Namdeb | Philanthropy & Cause Initiatives | Social Impact & Volunteering | Youth Action

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