ARAMARK Building Community Receives Cause Marketing Halo Award As a Top 2012 Campaign
ARAMARK, Families International, Inc. Honored By Cause Marketing Forum For Their Commitment To Neighborhood Revitalization
May 30, 2013 5:00 PM ET
Campaign:
Aramark Building Community
Chicago, IL., May 30, 2013 /3BL Media/ – ARAMARK, a global professional services company, and Families International, Inc., the largest network of local, independent community centers, were honored with a Silver Cause Marketing Halo Award in the Best Social Service Campaign Category at the 11th Annual Cause Marketing Forum Conference on May 30 in Chicago. A total of 20 awards were given out to programs judged to be the best at “doing well by doing good” in 2012.
ARAMARK and its national non-profit partner Families International, Inc., (FI) received the award for ARAMARK Building Community, the companies’ signature philanthropic and volunteer program that enriches lives by helping to improve family health, prepare youth and adults for the workforce, and support individuals and families working their way out of poverty.
In partnership with local community centers in more than 50 cities, ARAMARK lends its nutrition, culinary, job readiness and facilities management expertise to ensure people have the tools they need to succeed. ARAMARK provides a range of resources including grants, volunteers and in-kind support. Families International, Inc.’s network of community centers serves more than 8,000 communities.
"We congratulate ARAMARK on its efforts to do well by doing good," said Cause Marketing Forum President David Hessekiel. Over one hundred programs were entered in this year’s Cause Marketing Halo Award competition.
ARAMARK has invested more than $7.5 million in volunteer expertise, cash and in-kind resources, impacting the lives of more than 3.5 million children, adults and families.
Susan Dreyfus, President and CEO of Families International, said that ARAMARK Building Community demonstrates how the public and private sectors can join together to develop new and innovative ways to strengthen communities and help families succeed.
“ARAMARK’s deep and long-term support allows community centers to share information and resources, network and work more collaboratively to integrate services that impact lives and revitalize neighborhoods,” she said.
“In this crowded marketplace, Cause Marketing Halo Award-winning campaigns have risen to the top because of their authenticity, effectiveness in communicating a cause message and ability to generate social and financial dividends,” said Hessekiel. “These campaigns offer creative partnership solutions that leverage assets of company and cause.”
Now in their eleventh year, the Cause Marketing Halo Awards are North America's highest honor in the field of cause marketing, awarded by the Cause Marketing Forum, a company dedicated to providing business and nonprofit executives with the practical information and connections they need to succeed. Descriptions of all the Cause Marketing Halo Award winners can be found online at www.CauseMarketingForum.com/halo2013.
About ARAMARK Building Community
ARAMARK Building Community is the company’s strategic philanthropic and volunteer program dedicated to enriching the lives of vulnerable families around the world. In partnership with community centers, employee volunteers lend their nutrition, culinary, job readiness and facilities management expertise to ensure people can succeed. ARAMARK provides a range of resources, and since 2008 has invested more than $7.5 million in volunteer expertise, cash and in-kind resources to local community centers, involving 18,000 ARAMARK volunteers through over 500 volunteer activities. Nearly 3.5 million individuals and families served by community centers in 52 cities have been aided by the program. Visit ARAMARK for more information. Please join us on Facebook.
About ARAMARK
ARAMARK delivers experiences that enrich and nourish people's lives through innovative food, facility, and uniform services. Our more than 250,000 employees around the world demonstrate our corporate responsibility values every day, and we are recognized among the Most Admired Companies by Fortune and World's Most Ethical Companies by the Ethisphere Institute. Learn more at www.aramark.com or connect with us on Facebook and Twitter.