#BaBF live chat tackles local sourcing

We believe that local sourcing offers a fantastic opportunity to bring about sustainable change and growth in the communities in which we operate, as well as offering real commercial benefits. It helps us to improve the quality of life of local people, is more environmentally friendly and ensures a consistent and efficient supply of our raw materials. That is why we have made it one of our four key focus areas, where we believe we can make the greatest global contribution to a sustainable future.

Judging by the popularity of the live chat, local sourcing is clearly an issue which our stakeholders are interested in too, and we received some really motivating questions on key areas of our programme. 

Continue reading on HEINEKEN's website: http://bit.ly/1C8QnCd

It’s never too late to ask questions on Local Sourcing
If you missed the Twitter chat and have a question on our local sourcing programme, or any part of Brewing a Better Future, please get in touch at responsibility@heineken.com.

Brewing a Better Future: It is HEINEKEN's strategy for creating shared, sustainable value: for our company, for society and for the planet. And it is fundamental to how we do business. Developed with our stakeholders and based on insight into global trends, our strategy focuses on the four areas where we can make the biggest difference: water, CO2, local sourcing and responsible consumption. These are underpinned by our values and behaviours: living our values, leading by example, and working together to make a difference.