Bacardi Makes Sure the Future Doesn’t Suck

Nov 22, 2019 2:30 PM ET

Bacardi is making sure #TheFutureDoesntSuck! CEO Mahesh Madhavan and Casa Bacardí's Wesley Elizabeth Cullen talk about sustainability initiatives at the company. Join them in the pledge to reduce single-use plastic! Sign up here today: thefuturedoesntsuck.org

Also check out the ‘Straw Vinyl’ Campaign by Bacardi and ocean-focused environmental group Lonely Whale, who have partnered to collect single-use plastic straws from 55 bars across the U.S. and turn them into limited-edition vinyl records. These will feature "Make It Hot" by electronic music trio Major Lazer and Brazilian performer Anitta and will be available for purchase on Giving Tuesday, Dec. 3, at thefuturedoesntsuck.org, with all proceeds going to Lonely Whale.

About Bacardi Limited
Bacardi Limited, the largest privately held spirits company in the world, produces and markets internationally recognized spirits and wines. The Bacardi Limited brand portfolio comprises more than 200 brands and labels, including BACARDÍ® rum, GREY GOOSE® vodka, PATRÓN® tequila, DEWAR’S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin, MARTINI® vermouth and sparkling wines, CAZADORES® 100% blue agave tequila, and other leading and emerging brands including WILLIAM LAWSON’S® Scotch whisky, ST-GERMAIN® elderflower liqueur, and ERISTOFF® vodka. Founded more than 157 years ago in Santiago de Cuba, family-owned Bacardi Limited currently employs more than 7,000, operates more than 20 production facilities in 11 countries, and sells its brands in more than 170 countries.

Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited. Visit www.bacardilimited.com or follow us on Twitter @BacardiLimited or Instagram @BacardiLimited1862.