Benevity and I Love Rewards Partner to Bring Charitable Giving Incentives to Leading North American Companies

(3BLMedia/theCSRfeed) BOSTON and TORONTO -  September 1, 2010 - Benevity Social Ventures, Inc., (www.benevity.org), announced today that I Love Rewards, a  leading web-based employee rewards and recognition solution provider, has selected Benevity to power an innovative charitable redemption option to its North American clients.

“Benevity is thrilled to have the opportunity to work with an innovative leader in employee rewards and recognition,” said Bryan de Lottinville, CEO ofBenevity. “I Love Rewards is all about helping its clients increase employee engagement, and creating a rewards-based link between the workplace and social responsibility is an increasingly important component of that equation.”

With the Benevity integration, I Love Rewards clients can now easily add charitable donations of choice to their existing rewards and incentive programs, making it possible for their clients’ respective employees, salespeople and channel partner workers to redeem points for tax-receiptable charitable donations to any registered charity in Canada and the United States, in addition to a catalogue of other compelling rewards.

“Adding charity-of-choice donations to our online rewards catalogue is just one way I Love Rewards’ solution strives to provide unbeatable customer service and also stay committed to social responsibility.” said Razor Suleman, founder and CEO of I Love Rewards. “By offering meaningful recognition tied to hundreds of thousands of catalog options such as the ability to support personally chosen charitable causes, our clients have the greatest opportunity to drive performance within their organizations.”

About Benevity
Benevity has developed North America’s first embeddable microdonation platform, enabling socially responsible businesses to engage their customers, employees and corporate partners in optional charitable giving on their terms. Benevity lets companies integrate user-directed, tax receiptable donations and corporate matching programs into their existing transaction environments, using their own brands and systems. The Benevity platform helps companies build authentic and impactful cause marketing, workplace giving and other social responsibility initiatives that increase engagement, brand differentiation and return on social and community investment. To find out more or to request a demo, visit us at www.benevity.org or view our short video at www.benevity.org/Goodness3.0.

About I Love Rewards
I Love Rewards is a leading web-based provider of employee rewards and recognition, sales incentive and service award solutions. I Love Rewards works with top employers and leading companies such as Microsoft, BlueCross BlueShield, Bell, SIRIUS Satellite Radio, KPMG and Marriott to launch and sustain results-driven solutions. The company has been recognized as a top employer, Top 10 Tech company and human capital leader. For more information please visit www.iloverewards.com.

Benevity PR Contact:             I Love Rewards PR Contact:
Bryan de Lottinville                 Sarah-Beth Anders
Chief Executive Officer            Public Relations Manager
bryan@benevity.org                sarah-beth.anders@iloverewards.com
403.237.7875 x201                416-531-1531 x0361

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