Carroll School’s Center for Corporate Citizenship releases Profile of the Practice 2010
Boston College research goes behind the scenes to look at CSR structure and strategies
(3BLMedia/theCSRfeed) Chestnut Hill, Mass. - December 6, 2010 - Nobody wants to reinvent the wheel but everyone wants to know if someone has come up with a better way to build it.
The Carroll School of Management’s Center for Corporate Citizenship at Boston College offers just that kind of insight with its just-released Profile of the Practice 2010 by examining how corporate citizenship is being managed behind the scenes in today’s companies. Building upon the 2008 edition, this report contains the latest data on the corporate citizenship strategies, operational structures, and management and leadership tactics at 190 companies. The purpose of the biennial Profile of the Practice study is to capture the current state and trends over time in corporate citizenship structure, strategy and management. This information has proven useful to companies for strategic planning as well as benchmarking purposes. Some key findings from the Profile of the Practice survey include:-
Most companies report having a written corporate citizenship strategy
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Addressing environmental issues, community and local economic development, and employee well-being are top goals of company strategies
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More companies direct corporate citizenship cross-functionally from the executive level
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Board involvement is increasing but most boards are not fully informed
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More companies are establishing senior positions for managing corporate citizenship
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What does a successful corporate citizenship strategy looks like?
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What are the most common ways to structure a corporate citizenship?
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How are companies assigning staff and resources to this area?
Peggy Connolly, Boston College Center for Corporate Citizenship
Email: connolpl@bc.edu Phone: 617-552-0722
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