Defining Where You Are on the Sustainability Continuum
May 4, 2010 2:55 PM ET
Not all businesses and individuals are at the same level of sustainability understanding or implementation. Whether your company is just becoming familiar with the concept of business sustainability or is sustainability leader in your industry, there are sustainable performance improvements that can help move your organization up the scale.
Companies often compromise by focusing on the short-term immediate gains at the expense of long-tem value creation. As a sustainability consultant we encourage clients to realize that the pursuit of business sustainability is a continuous long-term commitment. Determining the criteria that will move you up the business sustainability scale, from where your company currently resides, is an important distinction. Breaking down a business sustainability plan into manageable steps will ensure that the approach is aligned in with your overall sustainability objectives. At the same time, it will not overwhelm the business or your employees. Most of the prospective clients that approach us are at the front end of the sustainability continuum. While these companies want to move quickly up the scale, there are important steps that need to be covered along the way. Moving to ‘Business Sustainability Awareness’ includes: • Identify business sustainability potential. • Obtain leadership support. • Educate your stakeholders. • Set a vision for business sustainability. The true value capture from business sustainability will come from the successful implementation of sustainability concepts and strategies. Moving to ‘Business Sustainability Implementation’ includes: Click here to continue reading.Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".
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