Firm Aims to Shake Up Food-Supply Chain

Oct 28, 2011 1:00 PM ET

Firm aims to shake up food-supply chain

WELLESLEY - When a superstore moves into a neighborhood, owners of the corner bodega and other small shops cower in the shadows of the behemoth, according to Food Sol, an ambitious two-month-old start-up at Babson College that says things don’t have to be that way.

In an ideal world, executives of the superstore might sit down with the neighborhood grocer, the local farmer, and a middle manager from a fish processing plant. At the end of a discussion, each would emerge with a better understanding of what their counterparts face in getting food to market. It’s a strategy called the “uncommon table,’’ and it’s the first step to finding solutions to such global food problems as safety and scarcity, said Rachel Greenberger, cofounder of Food Sol.   To continue reading about Food Sol on Boston.com, click here.    About PepsiCo 
PepsiCo offers the world's largest portfolio of billion-dollar food and beverage brands, including 19 different product lines that generate more than $1 billion in annual retail sales each. Our main businesses -- Quaker, Tropicana, Gatorade, Frito-Lay, and Pepsi Cola -- also make hundreds of other enjoyable foods and beverages that are respected household names throughout the world. With net revenues of approximately $60 billion, PepsiCo's people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo's promise to provide a wide range of foods and beverages for local tastes; to find innovative ways to minimize our impact on the environment, including by conserving energy and water usage, and reducing packaging volume; to provide a great workplace for our associates; and to respect, support, and invest in the local communities where we operate. For more information, please visit www.pepsico.com.
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