Globalization Trendlab Report on Sustainability Opportunities

Erb Faculty Members, Professors Hoffman and Lyon are heavily cited in a Wharton report examining how and why corporations, nonprofits, and academics must inform, educate, and engage politicians and policymakers on sound and strategic sustainability efforts

Sustainability has become a key topic of debate among policymakers, officials of advocacy organizations, business leaders, and the general public. In this white paper we analyze the main aspects of sustainability, from the environmental challenge to the quest for a sustainable supply of water and food. The importance of green business practices is also seen through the lens of what companies can and should do to contribute to sustainability in the light of how far consumers are willing to go to protect the planet from irreversible degradation. A central topic in the analysis is that of governance, that is, the institutions needed to encourage sustainability worldwide and to improve collaboration among governments, companies, and nonprofit organizations.

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