Icestone CEO: "Buy American and Ask Questions" - An Interview with Miranda Magagnini. A Blog by Devin Stewart

Today, I visited Miranda Magagnini, Co-CEO of one of New York's leading ethical companies, IceStone at its headquarters in the Brooklyn Navy Yard. The Brooklyn site, which used to be owned by the U.S. Navy to produce the USS Missouri and other famous war ships, is now home to IceStone, which is waging its own battle for a better world by creating green alternatives to stone surfaces and counter tops. The company, which Miranda runs with Co-CEO Peter Strugatz, produces durable surfaces made of recycled glass and concrete. Their product is not only made from recycled materials but is also recyclable itself. The company has achieved an extraordinary level of certification, including LEED, Cradle to Cradle GOLD, and B Corporation.

Miranda was especially proud of their company's B Corporation Certification since big companies simply don't have the ability to be transparent enough to get B Corporation Certified. There are only 190 B Corporations, including Seventh Generation, Good Capital, and Greyston Bakery (listen to our interview with CEO Julius Walls, Jr. here). IceStone's logo is featured prominently on the B Corporation website. Miranda also showed me a stunning table made from their refined collection (pictured in photo from their website). She also had some cautionary advice for would-be ethical consumers.

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