Jean Case: Doing Well by Doing Good --Celebrating International Corporate Philanthropy Day
Guest Blog post for the CECP Blog
Feb 28, 2011 10:30 AM ET
Campaign:
International Corporate Philanthropy Day
I’ve long been a believer that the corporate sector has the potential to play a key—indeed, essential—role in addressing complex social problems. As creators of new products and markets, companies play a vital role in our nation’s success, creating jobs and ensuring our competitiveness. But the corporate role doesn’t stop there. Companies also play a critical role in the development of communities, and in tackling social challenges.
That’s why it is important for us to celebrate International Corporate Philanthropy Day today. We should reflect on the great contributions businesses have already made—and also acknowledge the potential that remains for the corporate sector to truly do well by doing good.
CECP 12094
