Keep America Beautiful Launches Social Media Campaigns for America Recycles Day
In celebration of America Recycles Day on Nov. 15, Keep America Beautiful invites members of the public to participate in two national social media events:
America Recycles Day Recycling in Every Room Twitter Chat - November 12, 2014 at 8:00 p.m. ET
Members of the public are invited to join the Keep America Beautiful network of community-based affiliates and America Recycles Day national sponsors for a Twitter chat on Nov. 12 at 8:00 p.m. (EST). Individuals are encouraged to both ask questions of the recycling experts who will be on hand and offer their own tips using the designated hashtag: #AmericaRecyclesDay. Learn more at americarecyclesday.org/TwitterChat.
Ten randomly selected individuals who participate using the designated hashtag from a public Twitter account will receive prizes, including one grand gift bag valued at $450.
Share a Recycling “Selfie”
Individuals are invited to become recycling advocates by taking a photo of themselves recycling and posting it publicly on Facebook, Twitter, Instagram or Tumblr. By including the hashtag “#RecyclingSelfie,” participants are automatically entered to win one of several prizes and their photo is displayed in a gallery at americarecyclesday.org/recyclingselfie.
The goal of the campaign is for individuals to remind their online networks to recycle, and join Keep America Beautiful in making a social splash.
Ready-to-use email and social media copy for promoting the above events, as well as Keep America Beautiful’s “I Recycle Pledge” is available for download here.
About Keep America Beautiful
Keep America Beautiful is the nation’s leading nonprofit that brings people together to build and sustain vibrant communities. With a powerful national network of community-based affiliates, we work with millions of volunteers who take action in their communities to transform public spaces into beautiful places. Through our programs and public-private partnerships, we engage individuals to take greater responsibility for improving their community’s environment. For more information, visit kab.org, follow us on Twitter, like us on Facebook, or view us on YouTube.
About America Recycles Day
America Recycles Day is a national program of Keep America Beautiful, and is the only nationally-recognized day and community-driven awareness event dedicated to promoting and celebrating recycling in the U.S. Since its inception in 1997, communities across the country have participated in America Recycles Day on Nov. 15 to educate, promote environmental citizenship, and encourage action. To learn more, visit americarecyclesday.org.
