Keep America Beautiful Officially Kicks Off 20th Anniversary of Great American Cleanup on First Day of Spring
Participate in National #cleanYOURblock Party during Great American Cleanup, Nation’s Largest Community Improvement Program
Keep America Beautiful is officially kicking off the 20th anniversary of the Great American Cleanup, the nation’s largest community improvement program, today -- the first day of spring -- with thousands of cleaning, greening and beautification events taking place across America through the spring, summer and fall.
The 2018 Great American Cleanup social theme – #cleanYOURblock – is a call-to-action to engage more volunteers and participants in public space cleanup, beautification and recycling events conducted by Keep America Beautiful affiliates nationwide. Once an individual becomes a Great American Cleanup volunteer with their local Keep America Beautiful affiliate or partner, the national nonprofit’s goal is that they will be inspired to take that experience home to organize similar, smaller-scale events in their own neighborhood – right on their own block – with neighbors, family and friends, creating a national #cleanYOURblock Party! Get started by learning “20 Easy Ways to #cleanYOURblock.”
Every year, with the support of Keep America Beautiful affiliates, volunteers, corporate partners, social and civic service organizations, municipalities and government officials, Keep America Beautiful, on average:
- Cleans, improves and beautifies more than 100,000 miles of roads, parks, shorelines and waterways;
- Plants hundreds of thousands of trees, plants and community gardens;
- Collects tens of millions of pounds of litter and debris for proper disposal;
- Collects hundreds of millions of pounds of items for recycling or reusing;
- Educates and activates millions of youth (K-12 and College) to inspire the next generation of community and environmental stewards; and
- Delivers more than $200 million in measurable economic benefits to communities across the country.
National sponsors of the 2018 Great American Cleanup include Altria, Dow, The Glad Products Company, Lowe's, McDonald’s and Niagara Bottling.