Leaping Bunny Serves Up a Cruelty Free Holiday Bonanza

From Glenn Croston's blog at Greenwala

More and more consumers are looking for cruelty-free cosmetics, personal care, and household products that reflect their love for animals. Leaping Bunny has made it easy to find products not tested on animals by just looking for their logo.

For the holidays, Leaping Bunny has put together an awesome set of deals on cruelty-free products from over seventy great companies providing free shipping, discounts, and freebies even, a big treat for animal lovers. Companies participating include Kiss My Face, Crazy Rumors, Alba Botanica, and Aubrey Organics.

In a recent poll by ORC International a full 60% of those who responded said they were more likely to buy a product that had not been tested on animals. In the past there was often no way of knowing which products involved animal testing and which ones did not, but Leaping Bunny has changed this over the last fifteen years. Administered by the Coalition for Consumer Information on Cosmetics (CCIC), the Leaping Bunny Program provides clear guidelines and certification for cruelty-free products from hundreds of companies.

To become Leaping Bunny certified and display their logo, companies pledge to remove animal testing from all stages of product development, and companies that supply ingredients for them must take the same pledge. All companies participating in the Leaping Bunny Program must be open to independent audits, to ensure that they follow through on their commitment.

To look for more Leaping Bunny products, the Compassionate Shopping Guide is available as a pocket-sized booklet with over 230,000 copies distributed annually and as a free app for iPhone and Android phones.

To learn more about these great holiday deals, just visit the Leaping Bunny website at: http://leapingbunny.org/Holiday2011/.

Glenn Croston is the author of "75 Green Businesses" and "Starting Green", helping business everywhere to make a difference at www.startingupgreen.com.

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