Learning from Leaders III- COMPLIMENTARY REPORT
Learning from Leaders III- COMPLIMENTARY REPORT
In June 2013, business leaders from around the world convened in San Diego, CA, for what turned out to be the largest and most inclusive set of conversations to date about how sustainability thinking is changing the landscape of product and service design, brand strategy, marketing, communications, finance and human resources. Over 2,000 innovators from a diverse mix of global corporations, leading non-profits and promising start-ups got together to compare notes and make further progress on integrating sustainability principles as key drivers of business and brand value, deep into the identities of their organizations. These companies are raising the bar on what will be expected of tomorrow's brands, and you can join them on this exciting collective journey by following the collection of summary highlights presented in our Learning from Leaders series.
Register for this complimentary report and discover:
- Understand the rapidly evolving progress towards developing and implementing New Metrics globally
- What market forces are transforming business and how to "futureproof" your brand by taking a lead role in an emerging sustainable brand Renaissance
- Why cultural shifts and technological advances have the potential to enable a dramatic revitalization of local and peer-to-peer economies
- Who is tapping into breakthrough innovation by re-imagining entire business models commonly taken for granted
- How to design for behavior change by encouraging more responsible consumption without sacrificing the bottom line
- How to extend the reach of environmental and social innovation into core corporate functions such as human resources, finance, and marketing
- How to harness the secret powers of effective storytelling in a complex, multi-stakeholder sustainability journey
- How the trust economy is evolving and what implications it has for building brand value through increasingly transparent partnerships
Download complimentary report here: http://sbshare.co/128A6Mz