Paramount and Nickelodeon Are Teaming Up To Champion Sustainability in Honor of SpongeBob’s 25th Anniversary

See how Paramount and Nickelodeon are teaming up to champion sustainability in honor of SpongeBob’s 25th anniversary!

• With last week kicking of SpongeBob’s 25th anniversary, Paramount, Paramount Consumer Products & Experiences, and Nickelodeon have committed to removing 5M pounds of ocean-bound plastic and debris from our waterways by 2027.
• Paramount launched the Act Like A Sponge campaign is an extension of SpongeBob’s 25th anniversary celebration, where kids—and kids at heart—are encouraged to lean into sustainability and make a difference in some way.
• Furthering acts of sustainability, as part of Paramount’s Community Day, Paramount partnered on seven beach clean-ups in Miami, New Jersey, New York, Brazil, Portugal, Singapore, and Los Angeles.