Personalizing the Journey of Walking the Green Talk

A recent Gallup poll shows that 94% of Americans are aware of Climate Change issues, and of that segment 75% feel that action needs to be taken.  So what percentage of Americans is transferring this awareness into action?  What impact would it have if 75% of the US population took personal action to address these climate issues? 

The gap between awareness and action may represent the single largest opportunity for global sustainability progress.  While historical efforts have focused on expanding awareness, the recent explosion of information and global interest indicates that the “word is out” on most major issues.   The next step is closing the growing gap between knowledge and personal action.   One of our sustainability consulting missions for 2010 and beyond is to promote the action step  in personal sustainable lifestyle and business sustainability change.  Integrating sustainability concepts into everyday activities at home and at work doesn’t have to be a costly or laboring process.   Click here to continue reading.

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