P&G Unveils Product Innovations at First CES Showing
The CPG giant featured new connected items from SK-II, Olay, Gillette, Oral-B and more.
Jan 8, 2019 1:45 PM ET
Campaign:
P&G | Environmental Sustainability
Originally appearing on Campaign Live
"We’re living in a time of mass disruption, where the exponential power of technology combined with shifting societal and environmental forces are transforming consumer experiences every day," said Chief Brand Officer Marc Pritchard in a statement. "P&G is integrating cutting-edge technologies into everyday products and services to improve people’s lives. We’re combining what’s needed with what’s possible. By answering the question, ‘what if,’ we’re delivering irresistibly superior consumer experiences."