ReportAlert.info - British American Tobacco p.l.c. (LON:BATS) publishes 2010 Sustainability Report

(3BL Media / theCSRfeed) March 29, 2011 - British American Tobacco p.l.c. has published its 2010 Sustainability Report at

http://www.reportalert.info/ra/profiles/BAT/2011/?ID=37045 - marking its tenth year of reporting.

This Report continues to focus on the five areas of their sustainability agenda - harm reduction, marketplace, environment, supply chain and people and culture - and highlights some of the key opportunities alongside the biggest challenges they face.

It details their approach to building sustainable value - generating returns for their shareholders by doing the right thing by their stakeholders and the environment.

The Report covers their focus in 2010 on embedding their approach to sustainability across the Group and implementing activities in each of the five areas to help them reach their sustainability goals. It also includes the progress they have made on last year’s goals and how they are using stakeholder dialogue to deliver sustainability.

The 32-page printed summary of the Report focuses on the key activities in each area of their sustainability agenda. The full Report online presents a more complete picture of their global sustainability activities, including balanced scorecards and case studies for nine of their key markets.

This is the fourth year Ernst & Young LLP have provided independent external assurance over the Report, guided by AA1000 Assurance Standard (2008) and ISAE 3000.

Full reporting against the GRI G3 indicators can be found online at http://www.reportalert.info/ra/profiles/BAT/2011/gri/?ID=37045.

To order hard copies of the Sustainability Summary or provide feedback, please contact sustainability@bat.com

British American Tobacco is the world’s most international tobacco company, with brands sold in more than 180 markets and employing more than 60,000 people worldwide.

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