SAP and Partners Co-Innovate to Connect Cars With Parking and Food Services in German Pilot Program

Jul 1, 2014 3:20 PM ET

July 1, 2014 /3BL Media/ - SAP NEWSBYTE - SAP AG (NYSE: SAP) today announced a co-innovation pilot with Volkswagen AG and further partners that intends to use mobility-and cloud services from SAP to help drivers locate parking and nearby food offers in Hannover, Germany. The pilot is the result of a multi-year partnership and co-innovation investment by both companies envisioned to drive standardization and common formats to consume such cloud-based services. The announcement was made at the 14th SAP Automotive Forum, being held July 1 - 2 in Leipzig, Germany. 

Initially focused on eliminating the frustrations and inefficiencies drivers encounter daily while searching for parking in cities, the pilot is envisioned to further extend beyond parking services to include location based services (LBS) for quick service restaurants (QSR), offering drivers location based food offers once they have parked. Built on SAP HANA® Cloud Platform, the pilot plans to aggregate information on parking locations, vehicles’ location and route. The pilot also aims to integrate data from the Hannover airport to resolve the challenges of airport parking. These processes and information are envisioned to be integrated via the SAP® Cloud portfolio and presented in an app on the user’s mobile phone. 

This pilot shall represent the first time SAP and Volkswagen are delivering an end-to-end, scalable and replicable city-wide parking solution. The envisioned result is a cloud-based solution hosted and offered by SAP that shall enable drivers to find the optimal parking, saving time, saving fuel and helping increase the vitality of urban settings. Volkswagen and SAP intend jointly to collaborate to drive standardization of the marketplace services and their adoption by the industry. 

“SAP’s multiyear co-innovation with Volkswagen is planned to address the everyday inefficiencies city drivers face around the world,” said Gil Perez, senior vice president, Connected Vehicles, SAP. “Our collaboration with Volkswagen intends to deliver a delightful user experience and accelerate the standardization of such services across the industry. It is a great showcase for the power of SAP HANA Cloud Platform to simplify daily complexity.” 

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Media Contacts:
Janice Edman, +1 (650) 223-4817, janice.edman@sap.com, EDT 

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