SEE Launches Paper-based Food Packaging to Reduce Plastic Usage
Originally published in Packaging Scotland
SEE has developed a new paper-based bottom web to support food processors and retailers reduce plastic usage and meet consumer demand for paper packaging.
The new CRYOVAC brand Barrier Formable Paper is made from 90% FSC-certified fibres and, according to SEE, can enable 77% plastic reduction in bottom web packaging, when used in replacement of PET/PE webs.
A senior marketing manager of Europe at SEE, explained, “We’re seeing a trend of food businesses reviewing packaging materials to improve circularity, reduce plastic usage and to satisfy shopper expectations for using paper-based options. CRYOVAC Brand Barrier Formable Paper delivers in all these areas and provides processors with a practical, easy-to-integrate, sustainable packaging solution.”
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