Shock Therapy

Power bills are Australia’s second biggest source of financial stress after rent, surveys indicate. Households often find themselves confronted with unexpectedly high bills, complex calculations of charges and discounts, and difficulties in comparing different pricing plans. It is easy to understand their frustration.

With this in mind, EnergyAustralia launched the customer innovation platform, On by EnergyAustralia, in November 2019 to make household power plans clearer and to develop simpler and innovative services that save time, money and energy.

One of the most important aspects of the platform is that customers can participate in trials that help shape EnergyAustralia’s future products and services. Its first round of trial products and services were aimed at ensuring there were fewer unwanted surprises when power bills arrived.

Simple solutions

One way to improve complex energy plans in Australia is to make them more like the mobile phone plans, which generally offer simpler fee structures, with competitive fixed monthly prices and top-up features.

With Easy Plan and Easy Plan Plus, delivered through On by EnergyAustralia, these features have become a reality for many residential customers in Australia…

Continue reading on CLP Innofinity

About CLP Innofinity
CLP Innofinity is a content hub where readers can find a carefully curated collection of inspiring articles and opinion pieces discussing breakthroughs in innovation and sustainability. The platform is brought to you by the CLP Group, one of the largest investor-owned power businesses in the Asia-Pacific region.