So Delicious Dairy Free Commits $100,000 to Alleviate Poverty Through Whole Planet Foundation Supplier Alliance for Microcredit
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For two weeks beginning June 23, supplier partners are supporting the Whole Planet Foundation Prosperity Campaign in select Whole Foods Market stores and online to alleviate poverty in countries that supply the company’s stores with products.
Since 2006, Whole Planet Foundation has disbursed $92 million through microfinance partners in 78 countries in Africa, Asia and the Americas, including in 20 U.S. cities. Whole Planet Foundation collaborates with a wide network of microfinance organizations and supports entrepreneurs in some of the most marginalized and remote communities around the world, funding 4.9 million microloans and 26 million opportunities for a better life through entrepreneurship.
“With a microcredit loan, an impoverished woman can generate income and lift up herself and her family. Each year, the generosity and support of Team Members, shoppers, suppliers and corporate partners provides life-changing opportunities for microentrepreneurs to generate income and lift themselves and their families out of poverty,” said Joy Stoddard, Whole Planet Foundation development and outreach director. Because Whole Foods Market covers the foundation’s operational costs, 100% of every donation benefits microcredit clients.
So Delicious Dairy Free has committed $100,000 to Whole Planet Foundation this year. To date, So Delicious and Danone North America have donated $308,479 to fund 3,570 microloans and create 19,175 opportunities for a better life for microentrepreneurs and their family members.
“So Delicious Dairy Free is on mission to show what's possible when everyone has an equal seat at the table. This means advocating for a more inclusive economy and creating economic opportunities for marginalized communities. We are proud to support the Whole Planet Foundation’s Prosperity Campaign and their mission to alleviate global poverty through microfinance,” said David Robinson, Marketing Director for So Delicious Dairy Free.
So Delicious is proud to be a part of the B Corp movement, helping use business as a force for good. More than 30 years ago the brand began with a desire to take dairy-free options beyond the milk aisle, and it has evolved into a brand that strives to do what’s good for people and the planet.
Learn more about the transformative power of microcredit at Whole Planet Foundation, and join So Delicious in the Prosperity Campaign online to fund essential businesses of women entrepreneurs worldwide.