Sodexo: Fighting Hunger With a Little Help from Our Friends

By Erin Peschel, Sodexo director of sales & national marketing for conference centers
 

Would you ‘lift a finger’ to help the one in eight Americans who does not have enough food to eat? That was the question we asked ourselves – and customers of The Conference Center at NorthPointe (Ohio) and the Phoenix Conference Centers (Arizona), offering to donate a meal to the local food bank for every person who clicked the ‘like’ button on our Facebook page.

More than 300 people including employees, relatives, friends, customers – and even our customers’ customers joined up, resulting in a donation of more than 400 meals to the Mid-Ohio Food bank and St. Mary’s Food Bank Alliance.   The conversations we “overheard” on Facebook told us a bunch…   Toby Boyce was encouraged to leverage the power of social media to support “a great-great cause!” He also teased that he hoped to make it an ‘expensive’ promotion for Sodexo.   Phoenix customer Heather Rochefort was motivated by her experience with Sodexo as well as the importance of the cause, sharing “I don’t usually do this, but it’s a good legit cause from a convention center I work with a lot here in Phoenix.” She also encouraged her social media network to join her “I helped fight hunger in Phoenix and you can too!”   Continue reading here...   SODEXO9321