Sustainability Without Compromise: End Plastic Waste | Eastman Cristal Renew

Jul 2, 2024 9:30 AM ET

Eastman

Eastman Cristal™ Renew has found a better way to tackle plastic waste without compromising performance.

Let’s put an end to plastic waste together. We care about the quality, performance, and aesthetics of our products. But, just as important, we care about the planet too.

With the world facing a plastic waste crisis, many of us have been conflicted. Perhaps you have faced tough choices between the quality of your product and your plastic waste footprint.

With Cristal Renew, you don’t have to compromise. Cristal Renew products are made with Eastman’s molecular recycling technology, which means plastic waste is broken down to its molecular level to be used again to create like-new, beautiful custom packaging. Many industry-leading companies, including LVMH/Parfums Christian Dior, Amorepacific/Laniege, and Clio Cosmetics, have already committed to sourcing our innovative materials to reduce environmental impact while continuing to deliver high-quality products to consumers. Cristal Renew makes it easy to incorporate sustainable packaging to any cosmetic or personal care product while exceeding molder and consumer expectations. With Eastman’s innovative technology, molders don’t need to change existing molds to provide sustainable options for brand owners.

Consumers are more environmentally conscious than ever and are speaking out with their hard-earned dollars. Cristal Renew provides the same quality products while offering a more sustainable choice, helping consumers feel better about their brands.

It’s never too late to create better products for your consumers and the environment. And with Cristal Renew, it has never been easier.

Learn more about how you can incorporate Cristal Renew into your cosmetic packaging today: https://www.eastman.com/en/products/brands/cristal