Turning Fashion #InsideOut to Raise Supply Chain Awareness

Yesterday marked the one-year anniversary of the Bangladesh factory collapse, known as the deadliest disaster in the history of the garment industry and although Prove Your Purpose has tracked a number of company initiatives to improve supply chain standards over the past 12 months, there's still more work to be done. To spur a global movement, the fashion industry and other stakeholders are banding together with a simple call to action.

Among yesterday's trending hashtags on Twitter was #InsideOut, a rallying cry to raise awareness for where and how clothing is made. The newly minted organization, Fashion Revolution, unites a number of fashion, activist and retail stakeholders including the Ethical Fashion Forum, Clean Clothes Campaign and Greenpeace International to launch Fashion Revolution Day, taking place on April 24 each year.

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