What do Employees Need to Know about Sustainability at Your Company?

Blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Aug 30, 2010 11:43 AM ET

Taiga Company Blog

In addition to executive management playing a critical role in the success of a company, business sustainability requires leadership across the entire organization.  While management may ultimately carry the responsibility of sustainable business results, employees have a part to play in the definition and implementation of the company’s business sustainability programs.

It seems there is a disconnect between a corporate sustainability plan and how that vision filters down and is exercised in the day to day processes of an individual worker's life.  Granted, there are leading organizations that have successfully tied process to sustainability initiatives; currently, they are the exception, not the norm.   So what are your employees saying about your organization?  Are they equipped with information and engaged in your company’s business sustainability programs to passionately communicate the message you would like the world to hear?  Leading ‘green’ talent organizations are responding and creating sustainability advocates by:
  • Cascading business sustainability strategies down through organizational and individual performance goals.

  • Informing, motivating, and actively engaging employees in the company’s business sustainability programs.

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Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".



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