Philanthropy & Cause Initiatives

Hallmark Backpack Proram Feeds 1,000 Hungry Kids in Texas

The lives and welfare of schoolage children have been an area of focus for the philanthropic efforts of Hallmark’s fixture operations facility in Center, Texas. Numerous employees serve as coaches, sponsors and board members for area nonprofits, and in 2017, the facility — which has fewer than 100 employees — donated $3,000 to make an impact across several local organizations.

Philanthropy & Cause Initiatives

Hallmark Supports Education by Cultivating Creativity in Arkansas

Young children are creative because they’re not afraid to be. This idea inspired DaySpring Cards’ Creative Greenhouse program.

“We took that idea and said ‘What if everybody, regardless of skill, was given an opportunity to be creative?’ ” explained Brenda Turner, vice president, communications and administration, DaySpring, a Hallmark-owned greeting card company in Arkansas.

Philanthropy & Cause Initiatives

Riding Hope’s Trail

There were smiles all around Aug. 30, as members of the Hormel Foods Bentonville (Ark.) Sales Office helped dedicate a new bike trail, a gift to some of the town’s youngest and most deserving residents.

Cassie Moore, customer business manager for Hormel Foods, was among those in attendance, grinning from ear to ear at what her co-workers and her company have done for children who find refuge at the Northwest Arkansas Children’s Shelter. For a quarter of a century, the organization has served as a 24-hour emergency residential care facility for children who are victims of family violence, abuse and/or neglect. Since it opened its doors in 1993, the residential center has welcomed in excess of 9,000 children, giving them on-site schooling, counseling and other services during their stays.

Philanthropy & Cause Initiatives

One Year After Hurricane Harvey: Dr. Pravda’s Story

“Not knowing what the future was going to bring was really scary.” – Dr. Jay Pravda

After leaving his house by boat and seeing his office under water in a drone video, VSP Network Doctor Jay Pravda, O.D., was unsure of what the future would hold. “It was just an awful feeling not knowing where we were going to live, what I was going to do, and how we were going to pay for everything,” he said, reflecting on his angst after the storm.

Hear from Dr. Pravda one year after Hurricane Harvey on the VSP Blog: https://vspblog.com/hurricane-harvey-dr-pravdas-story/

Media & Communications

Nike’s New Campaign: Social Justice Campaign or Smart Marketing?

Unless you haven’t signed onto social media, looked at any major news site or stood by a water cooler in the past three days, chances are, you’ve heard of Nike’s new 30th anniversary campaign for “Just Do It.” As well as the face of the campaign, Colin Kaepernick, and the controversy surrounding that decision.

Philanthropy & Cause Initiatives

The Avery Dennison Foundation Helps Clean Up the Ocean

Plastic pollution in the world’s oceans is one of the biggest threats to our environment and impacts more than 600 marine species. Discarded trash, mostly comprised of single-use plastic, accumulates in five ocean garbage patches, the largest of which is the Great Pacific Garbage Patch located between Hawaii and California.

Philanthropy & Cause Initiatives

You Could Help a Child in Foster Care Be Adopted

Haylee entered foster care when she was 11. She lived in eight different houses in two years. That’s when she met the Pattersons and knew immediately they were meant to be her family. Join the Circle of Support for youth like Haylee. Commit to a monthly gift, of any size, that will ensure more children are adopted into supportive, safe and loving homes.

Events, Media & Communications

José Andrés, 3BL Forum ‘Brands Taking Stands’ 2018 Humanitarian of the Year

Education

Disney Invests in Employees’ Futures with Unprecedented Education Program

For more than 80,000 hourly Cast Members and employees of The Walt Disney Company in the U.S., doors unlock now with the launch of Disney Aspire, a groundbreaking education program for hourly employees in the United States.

Philanthropy & Cause Initiatives

MGM Resorts Foundation Now Accepting Nonprofit Grant Proposals for the 2018 – 2019 Community Grant Fund Program

The MGM Resorts Foundation will accept nonprofit grant applications through its online portal until September 28, 2018. Nonprofits to submit applications online at www.mgmresortsfoundation.org

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