2020's Top 10 Trends in Purpose

To capture the top trends of 2020, Porter Novelli reviewed and analyzed a year’s worth of Purpose-driven news, activities, campaigns and announcements. Through this, we distilled our 10 need-to-know trends for today and tomorrow.

IWBI Recognizes Outstanding Leaders in Advancing Health and Wellness in Buildings, Communities and Organizations Across the Globe

Today more than ever, our shared spaces are playing a critical role protecting the health and well-being of people.

WEC President & CEO, Glenn Prickett In-depth Interview With Georg Kell, Arabesque

Recently, Glenn Prickett, WEC’s President & CEO sat down to speak with the Chairman of one of its members, Arabesque Partners, Georg Kell. Georg has a new book that he has co-edited with others on the topic of sustainable investing.

Deadline Extended to Submit Nominations for the 2021 WEC Gold Medal Award for Sustainability (Due January 26, 2021)

As the world moves to rebuild our economies and to tackle climate change and systemic injustices, corporate leadership on sustainable development is more important than ever.

The Arbor Day Foundation and the Maker of Quilted Northern® Partner to Plant 2 Million Trees

The Arbor Day Foundation and Georgia-Pacific recently announced their partnership to replant two million trees in areas impacted by wildfires, hurricanes, and other natural disasters as part of a promise to plant three trees for every one used.

Primeira venda - créditos de cana reconhecem sustentabilidade

A primeira venda de créditos de cana-de-açúcar certificada pela Bonsucro foi completada na Plataforma de Negociação de Créditos da Bonsucro. Quarenta produtores do Brasil venderam coletivamente 162.300 toneladas em créditos de cana sustentável para a Barry Callebaut, produtora mundial de chocolate. Os produtores pertencem à Socicana e à Assobari, associações brasileiras de produtores de cana, ambas comprometidas com a sustentabilidade.

First Time Trade - Sugarcane Credits Reward Sustainability

The first ever trade of certified sustainable sugarcane credits was completed today on the Bonsucro Credit Trading Platform. Forty farmers in Brazil have collectively sold 162,300 tonnes of sustainable sugarcane credits to Barry Callebaut, the global chocolate producer. The farmers belong to the Brazilian sugarcane farming associations, Socicana and Assobari, both of which are committed to sustainable agriculture.

CNH Industrial in Spain Values Diversity in its Production Line Workforce

CNH Industrial was the first company in Spain to integrate people with cognitive impairments into an industrial production line. Colleagues work side by side to produce heavy duty trucks and this full integration has numerous benefits in terms...

Joe Brewer: Farms of the Future

For environmentalists “agriculture” can be something of a dirty word, associated with other words such as, pesticides, water consumption, pollutants, and deforestation.

How Does Corporate Behavior Relate to a Nation's Soft Power

We have compared data on nations’ soft power from Brand Finance’s Global Soft Power Index with their ESG (environment, social, governance) ratings from CSRHub.

Latest Campaigns

  1. FedEx | Diversity, Equity, & Inclusion
    At FedEx, we’re as diverse as the world we serve. From Harlem to Hong Kong, from Sao Paulo to Sydney, the world of FedEx is all about connecting...
  2. The Ray
    News and information about The Ray, Georgia's restorative, sustainable highway of the future.
  3. GoDaddy | Customers
    GoDaddy is the world’s largest services platform for entrepreneurs around the globe. We’re on a mission to empower our worldwide community of 20+...
  4. Philanthropy
    The Verizon Foundation serves as an incubator for exploring how our technical and human resources can be applied in new ways to the practical concerns...
  5. Business
    At Illumina, the faster we can innovate, the more lives we can help save. As a genomics pioneer, we have proven through focused and continued...
  6. Purpose: Moving for Good and Making a Difference
    Through our global cause initiative, HARMAN Inspired, employees are empowered to participate in meaningful activities that directly impact the...
  7. ESG Talk: Season Three
    The ESG Talk podcast features candid conversations with business leaders from around the world. In season three, co-hosts Mandi McReynolds, Steve...
  8. Innovation & Sustainable Solutions
    Chemours chemistry is essential to our daily lives, global commerce, and the future. Our commitment to product sustainability drives us to innovate...
  9. Housing affordability
    We drive solutions to enable people to open doors to a safe and affordable place to call home, the foundation for wellness, dignity, and economic...
  10. GoDaddy | Diversity, Equity, Inclusion & Belonging
    Diverse teams build better products — period. At GoDaddy, we make apps and services that our worldwide community of entrepreneurs can relate to. Our...