Project LUV Seat: Repurpose with Purpose

After a large-scale redesign of its cabins, Southwest Airlines was left with 43 acres of leather. As a global citizen committed to environmental sustainability, Southwest wanted to do something innovative with the used material. They are partnering with social enterprises in Kenya, Malawi, and the Untied States to upcylce the leather into new products.

Videos from Client

Content from this campaign

Sustainable Finance & Socially Responsible Investment
Southwest Airlines Donates Leather LUV Seat Products In Nairobi, Kenya
Responsible Production & the Circular Economy
Southwest Airlines Upcycles 43 Acres of Plane Interior
Responsible Production & the Circular Economy
Southwest Airlines Upcycles 80,000 Leather Seats Into Bags, Shoes and Balls
Responsible Production & the Circular Economy
Southwest Airlines Launches Upcycling Project
Responsible Production & the Circular Economy
Southwest Airlines Launches Luv Seat: Repurpose With Purpose
Sustainable Finance & Socially Responsible Investment
Repurpose with Purpose: Southwest Airlines Takes Sustainability to the Next Level

More from Southwest Airlines

Going Green

At Southwest Airlines, we do our part to minimize our impact on the environment by operating efficiently using a green filter, collecting and...

Dream Big

Southwest believes in making dreams come true for our Customers and our Employees. Our Adopt-A-Pilot program is one of many ways Southwests takes...

Southwest Celebrates Diversity

At Southwest Airlines, diversity means having a modern and multi-faceted workforce which gives us a key competitive advantage in the national...