Five Pathways for Integrative Business: SustainAbility’s New Report

by Vikas Vij
Dec 22, 2015 4:00 PM ET
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Many companies believe that sustainability is integral to their business, but in reality only a few of them have fully embedded sustainability into their business models. While corporate sustainability programs have made visible progress on specific environmental and social initiatives, few have managed to break out of the sustainability silo to form a fundamental part of the company’s main business strategy and value creation.

SustainAbility’s latest research report, Sustainability Incorporated, offers practical guidance in terms of five pathways that companies can leverage to further integrate sustainability into their businesses. When the companies are able to shift ESG initiatives away from a bolt-on approach and into the core of the business, they can address global challenges more effectively and also deliver greater value to their stakeholders.

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Image Credit: Flickr via Natural Step Canada

Vikas is a staff writer for the Sustainable Development news and editorial section on Justmeans. He is an MBA with 20 years of managerial and entrepreneurial experience and global travel. He is the author of "The Power of Money" (Scholars, 2003), a book that presents a revolutionary monetary economic theory on poverty alleviation in the developing world. Vikas is also the official writer for an international social project for developing nations "Decisions for Life" run in collaboration between the ILO, the University of Amsterdam and the Indian Institute of Management.