Aflac and NFL Legend Deion Sanders Aim to Close the Medical Debt Gap With a New Initiative
The brand hopes to bring more awareness to an issue that devastates countless lives
Feb 21, 2022 10:15 AM ET
Campaign:
Duckprints in the Community
Originally published on Adweek
The health care debt gap continues to disproportionately impact people of color, especially those in low-income communities. Insurance company Aflac and former NFL star, now head football coach for Jackson State University, Deion Sanders are working together to minimize that.
To address Overwhelming Medical Disparities in America, Aflac, in collaboration with brand ambassador Sanders, launched a national initiative called Close the Gap. The initiative aims to support, educate and advocate for people who fall in the gap where health insurance ends and medical bills begin to pile up.
