Buy one, give one! Donating a school uniform to a needy African child.

(3BLMedia/theCSRfeed) April 27, 2010 - The “buy one, give one” efforts are coming fast and furious lately, but we would like to mention one particularly elegant example: FIGS, a California-based tie maker that donates a school uniform to a needy African child for each purchase on its site. In many parts of Africa, a proper uniform is a prerequisite for attending school. For those in poverty-stricken areas, however, affording one is essentially impossible, meaning that children go uneducated. FIGS's answer to that problem is that for every tie or bow tie it sells, a uniform is given to a child in need. The company sells a wide variety of neckwear. FIGS is focusing initially on 105 schools in Kenya and Tanzania, but it hopes eventually to extend its efforts around the globe. 

FIGS gives a great example that asks for imitation. Social engagement today does not raise the question "if". But many times companies that want to do good struggle with the "how". www.ammado.com is dedicated to helping your company help others by providing you with all the tools and support you need for successful CSR activities. ammado’s mission is to enable individuals and businesses to come together to improve the world we live in – to concentrate on doing good (instead of fighting administrative systems) and to make doing good hassle-free. ammado supports companies in translating their social commitment simply and easily into action.   www.ammado.com is an online platform which connects socially engaged companies, individuals and non-profits to form active communities. This is an innovative way for companies to not only share their actions with customers and employees online but to also allow stakeholders to share in them and to celebrate them. www.ammado.com offers you simple yet innovative tools to strengthen and support your CSR activities via a range of cutting-edge products. Donations can be made all over the world to a rapidly-growing number of non-profit organisations and in 30 currencies world-wide – available in 12 different languages, www.ammado.com provides your company with a truly global CSR platform.   Our CSR expertise lets you relax and ensures that giving remains fun and simple for all involved.

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