Good Leads the Way: Flying Towards a More Sustainable Future

From promoting inclusion and inspiring future leaders to helping communities in need and protecting the environment, Every Action Counts is our pledge to put our people and planes to work for the greater good.

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Content from this campaign

Sustainable Finance & Socially Responsible Investment

United's Sustainable Flight Fund Grows to Nearly $200 Million and Adds Strategic Partners
In just five months, the United Airlines Ventures Sustainable Flight Fund increased in size to nearly $200 million and welcomes American Express Global Business Travel, Aramco Ventures, Aviation Capital Group, Bank of America, Boston Consulting Group, Groupe ADP,

Energy

United to Triple SAF Use in 2023, Adds SAF on Flights at San Francisco Airport
Airline planning to use 10 million gallons of sustainable aviation fuel in 2023 – about three times more than 2022 and 10 times more than in 2019

Events, Media & Communications

United Hosts Cleantech Startups To Pitch Electric Ground Service Equipment Solutions
On April 5, 2023, United hosted the Los Angeles Cleantech Incubator (LACI) for a day-long event at Los Angeles International Airport (LAX).

Environment

United Announces $15 Million Investment in Carbon Capture Company Svante
United announced its $15 million investment in carbon capture technology company Svante.

Sustainable Development Goals

From the Sea to the Sky: United Invests $5 Million in Algae-Based Fuel Producer Viridos
United wants to turn microalgae into SAF through the first new investment of its recently announced UAV Sustainable Flight FundSM since its launch: algae biofuel company Viridos.

Energy

United Names Oscar the Grouch As First Chief Trash Officer
United Airlines today named Sesame Street's Oscar the Grouch as its first Chief Trash Officer as he and the airline celebrate his love of rubbish. United Airlines' new, consumer education campaign is designed to promote the expected benefit of using sustainable aviation fuel

Green Infrastructure

United Rallies Businesses and Consumers With New, First-of-Its-Kind $100+ Million Sustainable Flight Fund
In an effort to rally businesses and consumers, United launched the United Airlines Ventures Sustainable Flight Fund SM, a first-of-its-kind investment vehicle designed to support start-ups focused on decarbonizing air travel.

Innovation & Technology

United Airlines Invests in Battery-Maker Natron Energy With Eye Toward Further Electrifying Ground Operations
United Airlines announced a strategic equity investment in Natron Energy, a battery manufacturer whose sodium-ion batteries have the potential to help United electrify its airport ground equipment like pushback tractors and operations at the gate.

Responsible Business & Employee Engagement

Beyond Profit Podcast: United Airlines Takes Off With Purpose
For the first time in nearly a decade, United Airlines has launched a major national ad campaign.

Responsible Production & Consumption

Turning Carbon Dioxide Into Sustainable Fuel: United and Oxy Low Carbon Ventures Announce Collaboration With Biotech Firm to Create New Fuel Sources
United Airlines Ventures (UAV) and Oxy Low Carbon Ventures (OLCV) announced a collaboration with Houston-based biotech firm Cemvita Factory to commercialize the production of sustainable aviation fuel.

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