JetBlue Crewmember Resource Groups Embrace and Encourage Different Perspectives
From the 2015 JetBlue Responsibility Report
JetBlue customers come from different backgrounds and life experiences. A diverse workforce helps us to better understand and respond to their needs. In 2015, we reaffirmed our commitment to recognize the many aspects of diversity at JetBlue. We held activities throughout the year including our annual Respectful Workplace Week, diversity trainings for JetBlue leadership and celebration of traditional heritage and awareness months.
Connecting Crewmembers
Organized and led by crewmembers, Crewmember Resource Groups (CRG) help raise awareness and an appreciation for diversity while strengthening connections between crewmembers. Our four active groups host a variety of activities throughout the year:
- JetPride educates crewmembers about issues that affect the LGBT community. In 2015, JetBlue celebrated the historic Supreme Court ruling legalizing samesex marriage and participated in the NYC Pride March with more than 500 crewmembers and families marching.
- Women in Flight promotes professional development and camaraderie among JetBlue women in blue. In 2015, Women in Flight invited young girls to our Fly Like a Girl event in NYC where JetBlue leaders spoke firsthand about their experience working in aviation.
- Vets in Blue supports Veteran crewmembers and Veteran initiatives. In 2015, we hosted our fourth Veterans Career Expo and honored current and former service members with a special charter flight from New York to the World War II Museum in New Orleans.
- Blue Conexión is JetBlue’s newest CRG, which represents our growing Latino crewmember base. Blue Conexión hosted their kickoff event this year as part of Hispanic Heritage Month.
Illustrations credit: Rebecca Mock
To learn more about JetBlue’s long-term responsibility platform and to view the full report, visit www.jetblue.com/green/reporting.
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