Ocean Sustainability is Hot Topic at Rio+20
On June 20th the health and use of the world's oceans takes center stage at Rio +20, the sustainable development conference in Rio de Janeiro. The garden of the city's modern art museum (MAM) is where the Blue Pavilion has been erected in order to house a line-up of events that will unfold during the day. The program will kick off with a press conference about the film Planet Ocean, followed by discussions on global governance of the oceans, protection of marine areas and climate change.
Another topic in discussion is the so-called "blue economy", which puts the focus on the value of the environmental services delivered by the oceans. This includes a proposal to introduce mechanisms of assessment of the ecosystem services given by the world's seas and related compensation for them in order to enable the financing of protected sea areas and the recovery of coral reefs.
The campaign includes print media and three mini-films of 15 seconds each plus another one-minute promo which will be screened on open access TV, websites and at the Blue Pavilion, alongside the short films Plankton Chronicles and an animation by the High Seas Alliance.
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Antonio Pasolini is a Corporate Social Responsibility writer for Justmeans, Antonio Pasolini is a journalist based in Brazil who writes about alternative energy, green living and sustainability. He also edits Energyrefuge.com, a top web destination for news and comment on renewable energy and Elpis.org, a recycled paper bag/magazine distributed from health food stores in London, formerly his hometown for over a decade. He is also a happy herbivore.
