Promoting Diversity and Inclusion in South America
As part of its ongoing initiatives to raise awareness of diversity and inclusion, CNH Industrial rolled out the #WeareMulti communications campaign targeting all employees in South America. The main objective of the campaign was to foster engagement and respect for others, by leveraging CNH Industrial’s diverse environment and its employees’ many different stories and backgrounds.
All employees – from different locations, functions, segments, and plants – were invited to share their experiences, insights, and perspectives on diversity, with a number of stories selected to focus on gender equity, race, religion, and sexual orientation. Each employee, therefore, had the chance to contribute to creating this open dialogue across the organization and to building an open mindset that will drive future growth and sustainable innovation.
The initiative was met with positive feedback and engagement, and highlighted a variety of different aspects and viewpoints that will be considered in future Company initiatives and policies.
In Brazil, CNH Industrial’s commitment to diversity and inclusion, specifically gender equality programs, was rewarded with the Prêmio AB Diversidade no Setor Automotivo award by Automotive Business and MHD Consultoria, in collaboration with a jury of diversity specialists. The award is given in recognition of companies whose initiatives and outcomes foster internal diversity and inclusion while also generating a positive impact on the automotive industry.