Social Hiring: The Business Case
(3BLMedia/TheCSRfeed) TORONTO, ON — January 25, 2011 — Canadian office solutions provider Grand & Toy and Impakt, a Toronto-based leader in corporate responsibility, have launched the second video in their Corporate Responsibility with Impakt series.
The Corporate Responsibility with Impakt series features innovative social responsibility best practices relevant to businesses of all sizes. The second video in the series focuses on the business case for what Social Capital Partners (SCP), a national, not-for-profit provider of advisory services to help companies integrate social missions into HR models, has defined as “social hiring” – the practice of employing job-ready individuals who have experienced difficulty entering the workforce. A downloadable tool developed by Social Capital Partners helping franchised business assess their readiness to implement a social hiring program accompanies the video.
"It is exciting for SCP to be a part of the Corporate Responsibility with Impakt video series. I see this as an opportunity for Canadian business leaders and franchisors to learn about the value of community hiring, and see it as we do – a win for the business and for the community,” says Bill Young, president and CEO of Social Capital Partners and pioneer in the field of social hiring, featured in the video.
“Grand & Toy is committed to helping Canadian organizations adopt business practices that are sustainable and socially responsible, balancing their profitability objectives with the needs of their communities,” says Natasha Renaud, Director, Communications and Social Responsibility at Grand & Toy. “Social hiring is an important dimension of corporate responsibility that can be of value to companies and to the community.”
“In continuing this initiative with Grand & Toy, our goal is to showcase – in a practical, user-friendly way – leading examples of innovation, trends and best practices in CSR,” says Paul Klein, Founder of Impakt and host of the series. ”We believe this second video will be a useful tool for HR managers and other organizational leaders looking to improve the business performance of their organizations in a way that also supports the community.”
The second video will be released on January 25, 2011 and will be posted on Impakt’s website, as well as on YouTube. The first video in the series launched in November 2010, focused on maximizing social partnerships.
About Grand & Toy
With a heritage that dates back to 1882, today’s Grand & Toy is committed to offering sustainable solutions to Canadian business in the areas of interiors, technology, imaging and professional services, in addition to office and facility supplies. Grand & Toy operates one of the country’s largest distribution networks serving clients coast-to-coast and demonstrates a firm commitment to corporate social responsibility through a comprehensive sustainability strategy that’s manifested through numerous internal and external environmental and social outreach programs.
For more information, visit www.grandandtoy.com
About Impakt: Impakt was founded in 2001 to help corporations align business and social outcomes. Its services include developing social purpose programs, building and optimizing partnerships between corporations and non-profit organizations, and benchmarking and leveraging strategic partnerships.
Impakt has helped corporations, including De Beers, McKesson, National Bank, Petro-Canada, Pfizer, RONA, Starbucks, Staples Business Depot, sanofi-aventis and 3M, to increase their social impact on employees, customers and the community. For more information visit: www.impaktcorp.com
Media Contact
MAVERICK PR
Elana Ziluk
(416) 640-5525 ex. 243
