Toyota Makes the Leap Into Fuel Cell Cars

Now that just about every carmaker has one or more electric models available, with considerable refinements coming out every year, charging stations are becoming more common, and battery technology continues to advance, why would Toyota, the world’s largest car manufacturer and leader in the hybrid market, decide to invest in a hydrogen car?

Toyota President Akio Toyoda has his reasons, many of which are as much about saving the planet as they are about earning a profit for his company. He told Bloomberg Business Week, “The automobile industry can contribute to the sustainable growth of earth itself.” The third generation family president of the company said, “At Toyota, we are looking out 50 years and even more decades into the future. I do believe that [the] fuel-cell vehicle is the ultimate environmentally friendly car. But the point is not just to introduce it as an eco-friendly car with good mileage. I wanted it to be fun to drive and interesting as a car.”

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Image Credit: Toyota Motors