‘The Voice of Blind People Hasn't Been Heard’: Inside the Fight for Audio-described Ads
Feb 10, 2020 9:40 AM ET
When P&G's company accessibility leader decided to lead the drive for audio-described ads as standard, she was blown away at the ease in which brands can produce an inclusive spot for blind and visually impaired consumers. The real challenge, she soon found, lay rooted in the technicalities of the broadcast world.
