Corporate Social Responsibility

Corporate stories about Corporate Social Responsibility across 3BL's network.

Latest in Corporate Social Responsibility

BBMG
Brands That Are Brave, Win
In the context of higher expectations for honesty and bravery about what really matters in our lives, BBMG partnered with Planned Parenthood Federation of America to empower women with confidence, clarity and control around their sexual and reproductive health. The organization’s new app, Spot On, a birth control and period-tracker enables women to track their menstrual cycles, manage their birth control and learn more about their bodies. While developing their launch campaign, we identified five strategies for shifting behavior through bravery.
Corporate Responsibility
BBMG
Brand Advocacy vs Aspiration in the Trump Era
​Like few times in our history, brands and businesses are facing a profound moment of challenge and change. Trust has never been lower. Expectations have never been higher. And in our new political and cultural reality, there’s no middle ground and there’s no place to hide.

At BBMG, we believe the only way for brands to remain relevant and resilient is to put humanity first. Based on our global research into Aspirational and Advocate consumers, we’ve identified two paths for using the power of brand to fight injustice and create the good life.

If you’re ready to authentically inspire fans, mobilize champions and win in this new era, it’s no time for fear. It’s time to be brave.
Corporate Responsibility
Points of Light
In Search of the Most Community-Minded Companies in the Nation, Points of Light Launches Survey for the 2018 Civic 50
Washington, D.C. (Dec. 14, 2017) – This week, Points of Light opened the survey for the 2018 Civic 50, an annual initiative that recognizes the 50 most community-minded companies in the nation each year. Now in its sixth year, the Civic 50 provides a national standard for superior corporate citizenship and showcases how companies can use their time, skills and other resources to improve the quality of life in the communities where they do business.
Awards & Rankings
University of Michigan: Erb Institute | Business for Sustainability
Exploring Best Practices for Human Rights Issues – An Erb Institute/WEC roundtable
The field of sustainability has evolved in recent years to include human rights issues. Consumers and investors have made these issues a priority, so businesses are responding. As they do, collaboration is critical.

The field of sustainability began with environmental issues, which brought about standards and regulations that companies must follow. But human rights issues don’t yet have the same kind of established standards. “It’s still a relatively new dialogue and language for the business community,” said Theresa Loar, an independent consultant who focuses on human rights in business. “While there are excellent UN guiding principles, it’s not the same thing as your government setting certain requirements and standards.”

Events
Whole Foods Market Foundation
Whole Planet Foundation | Dispatch From the Field – Crediting Field Officers
It’s the season of gratitude and a time to celebrate the impact of 2017. Whole Planet Foundation wants to acknowledge the achievements of our microfinance partners’ field officers, who are often the main point of contact between a microfinance organization and the entrepreneurs financing their businesses with microloans. In 2014 we piloted a new Field Officer Appreciation Award in the Africa & Middle East region of our work and this year, the foundation awarded its fourth year of awards to nominated field officers. In total, this region currently includes 28 partner institutions.
Sustainable Finance & Socially Responsible Investment
Benevity
The Neuroscience of Corporate Goodness and Employee Engagement
What does the Founder and CEO of a fast-growing Goodness software company consider his best day at work? The answer lies in the neuroscience and might be surprising. Continue reading to get the answer that also informs how companies can forge social bonds that underlie the authentic, lasting engagement of employees and customers (and how to infuse more of that ethos into the world!).
Volunteering & Community
IBM
Forbes and JUST Capital Rank IBM No. 5 in America's Top Corporate Citizens
"No one sector – whether government, business, academia or civil society – can tackle today’s challenges all by itself. All sectors must work together, and all must raise their game." On THINK Blog, IBM Foundation President Jen Crozier writes about IBM's longstanding commitments to collaboration, diversity, inclusion and service - commitments shaped by IBM's enduring values, and recognized today by IBM's Number 5 ranking among America's Top Corporate Citizens by Forbes and JUST Capital.
Awards & Rankings
Porter Novelli
A Year in CSR: The Top 10 Trends of 2017
As the year draws to a close, Cone Communications, evaluated a year’s worth of CSR trends to bring you the top 10 trends of 2017.
Corporate Responsibility
Xylem Inc.
Xylem Watermark Volunteers Deploy Nine AquaTowers in Cambodia
Twenty-three Xylem Watermark volunteers traveled from France, Germany, Sweden, and the US to not only install household solar power and water filtration systems, but to also deploy nine AquaTowers in rural schools within Siem Reap and Preah Vihear provinces of Cambodia.
Volunteering & Community

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