The manufacturing, recycling and research buildings at the São Paulo site for form a literal — if rectangular — loop. It’s a shift away from a traditional linear supply chain, which takes resources from the Earth to make products that are ultimately discarded. Instead, the goal is to adopt a circular model that uses and reuses materials with minimal waste. HP’s operations in Brazil take the idea one step further, creating a closed-loop system that turns waste directly into new products. “It’s all about keeping materials in motion for as long as possible,” says Randi Braunwalder, HP’s manager of social & environmental responsibility in the Americas. “Continuous life cycles instead of limited lifespans.”